All tagged brand voice

How To Find Your Voice When Stakes Are High

The other day I was speaking with a woman who sits on a board of education in Canada. They were underway with a new initiative pre-pandemic that is now looking like it has a much greater application than she had originally thought. The initiative is highly political and deeply needed in the school systems. She’s very passionate about it. The fear of offending someone that you’re trying to empower by saying the right thing but in the wrong way can be a show stopper (and not in a good way). This video is about how to find your voice when the pressure is on.