All tagged brand strategy
Join Jenn Morgan and her guest Yocelyne Zeledon and find out what you can learn about positioning in business and social settings from a teenage girl. Jenn also talks about the importance of honing all your skills to help make you Radically Distinct.
Jenn sits down with Transformation Management expert Raphael Seifner to discuss personal branding, managing change with massive organizations, and how sometimes the biggest changes come from looking out a window.
I went through a quarter life crisis that started about six years ago. For the first time, I was uncertain about my future and the career path I had chosen. I'd always been an independent contractor and I was used to ebbs and flows of freelance life. But, this was different because I felt that I had lost my way. I created this video a couple years into my journey of self-discovery and reinvention. It helped me better understand myself and what I was experiencing. As I went through the exercise of embodying a caterpillar on her path to becoming a butterfly, I couldn't help but see myself in her story.
It doesn’t matter what your status, walk of life or income bracket, technology has infiltrated all our lives and created a wedge between us and our connections with each other. While marketers will tell you to shorten your message into bite-sized chunks for different platforms and communication styles, Jenn Morgan says, “if you’re not fit to communicate in the modern market, then it’s all essentially a waste of time.” This white paper reveals the underlying mechanics behind an effective message and how to use them to get your point across amid all the distractions.
![[Video] Jenn as a Caterpillar on the Path to Becoming a Butterfly](https://images.squarespace-cdn.com/content/v1/54725e4fe4b012cf5e64b10b/1442293161297-LFUGCGJOYZVNVPS8B339/image-asset.jpeg)
